Data and Innovation:
BLUE LABEL's Success in Business Transformation with the help of AWS and XalDigital

Blue Label's Challenge and Their Journey to the Cloud

Through its Qiubo brand, Blue Label defines itself as a company that drives productivity and competitiveness in the traditional channel through technology. However, it goes further by adopting technological innovation as a growth strategy. The challenge was to dive deep into understanding their data and adopt advanced tools such as Big Data, infrastructure virtualization, and the renewal of devices and platforms to offer more innovative solutions to their customers.

Smart Migration: XalDigital's Solution for BLUE LABEL

Working with XalDigital, Blue Label migrated a significant portion of its infrastructure to Amazon’s cloud. They understood that a company’s strength lies not only in the robustness of its infrastructure but in its ability to grow elastically and efficiently. Using tools and applications provided by AWS and developed by XalDigital, Blue Label became a data-driven company that made intelligent and well-directed decisions. The MIGRATION TOOL solution optimized data transformation, implementing a monitoring system that improved process performance. This solution is compatible with a hybrid architecture, combining private and public clouds. Now, Blue Label relies on AWS specialists and Big Data environments for monitoring, allowing them to focus on decision-making and innovation.

AWS Services Used

AWS API Gateway

AWS CloudWatch

AWS Data Transfer

AWS DynamoDB

AWS EC2

AWS Elastic File System

AWS KMS

AWS Lambda

AWS RDS

AWS Router 53

AWS SES

AWS Simple Notification Service

AWS Simple Queue Service

AWS S3

AWS VPC

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