published in:
In Mexico, 99% of companies are micro, small or medium-sized (SMBs), representing the country’s economic engine. However, despite advances in digital transformation, more than half of these companies still do not have the necessary technological infrastructure to optimize their processes and automate repetitive tasks.
The main reason? It’s not always lack of budget. In many cases, it is myths and misconceptions about automation that hold back the growth of thousands of Mexican businesses.
In this article, we will demystify the 5 most common beliefs that limit Mexican SMBs and show you the reality behind each of them.
❌ The myth: SMBs believe that creating customized technology solutions requires an investment of millions of dollars.
✅ The reality: With the rise of low-code tools, cloud platforms and specialized developers, automating custom processes can be cheaper than paying for generic licenses full of features you’ll never use.
Advantages of customized solutions:
❌ The myth: SMEs fear that outsourcing technology development will compromise their data security.
✅ The reality: Modern cloud-based solutions include integrated enterprise security, automatic backup and compliance with international standards.
Key to success: Working with certified providers that guarantee security from the design stage. In XalDigital, for example, we use infrastructure certified by AWS, ensuring the highest standards of data protection.
❌ The myth: Mass software is automatically better because more companies use it.
The reality: A generic solution does not mean a better solution. Frequently, SMBs end up adapting their operation to the software, rather than the software adapting to their specific operation.
As Denis Genova, CEO of Xal Digital, explains:
“Just as large corporations develop technology tailored to their needs, SMEs can also do so to gain real strategic advantages.”
Benefits of customized solutions:
❌ The myth: Automation will eliminate jobs at my company.
✅ The reality: Automation is not about taking away work, it’s about eliminating repetitive tasks that don’t add value. Allow your team to focus on strategic activities such as:
In Mexico, where administrative burdens are especially high, automation can be the difference between a worn-out team and a team that generates real value for the company.
❌ The myth: Automation is exclusive to corporations with big budgets.
✅ The reality: For Mexican SMBs – which typically have limited resources and small teams – automating key processes can be the difference between survival or exponential growth.
Examples of simple but impactful automation:
Breaking these myths is a critical first step for more Mexican SMBs to make informed technology decisions. There are currently multiple alternatives:
The real challenge is not technological, but changing the business mindset. The opportunity is to transform your business from the essentials, automating processes that will enable you to:
Process automation in Mexican SMBs is not a luxury, it is a competitive necessity. The myths we have demystified today are the main barriers that separate your company from exponential growth.
At XalDigital we help small and medium Mexican companies to build customized technology solutions, perfectly aligned with their real needs and growth objectives.
Schedule a free consultation and discover how automation can transform your business.
